I.M.P.A.C.T. Church Empowerment Program

A partnership with Pastor Lee Jenkins, the Stewardship Coach, and Allan Bell - CPA, CMA, MBA, Nsites founder and creator

M5 Magnification · Lesson 2 of 4

Lesson 2 — Hospitality from Parking Lot to Pew

Establish observable service standards for every hospitality role.

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Nine M curriculum version 1.0 · Nine M methodology, content, exercises and deliverables by Pastor Lee Jenkins.

Where this lesson sits

Curriculum version 1.0 · Pastor Lee Review

Module purpose: Improve the complete shared worship and Sunday experience — from the parking lot to the pew — so that it is hospitable, excellent, accessible, spiritually focused, and consistent.

Official outcome: Sunday Experience Improvement Plan

This lesson produces: Hospitality Role Standards and Checklists

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Learn

Participant study reading — approximately 75 minutes of learning and shared work.

Learning objective: Establish observable service standards for every hospitality role.

Recommended participants: Pastor, hospitality lead, parking and security leads, greeter and usher team leads, children's ministry lead

Estimated teaching time: 75 minutes

Success indicators

  • • Written service standards exist for every hospitality role identified
  • • Each standard describes observable behavior, not vague intentions
  • • A checklist exists for each role that a volunteer can use to prepare and self-check
  • • Leadership has identified how each standard will be communicated to current volunteers

Materials and evidence you will use

  • • Guest Journey Map from Lesson 1
  • • Any existing informal volunteer instructions or handouts
  • • All eight roles have an observable standard and a checklist of three to five items
  • • Each role has a named owner or a documented plan to recruit one

What you should be able to produce

  • • Written service standards exist for every hospitality role identified
  • • Each standard describes observable behavior, not vague intentions
  • • A checklist exists for each role that a volunteer can use to prepare and self-check
  • • Leadership has identified how each standard will be communicated to current volunteers

Foundational ministry principle

1 Peter 4:9-10

9 Use hospitality one to another without grudging. 10 As every man hath received the gift, even so minister the same one to another, as good stewards of the manifold grace of God.

King James Version (KJV) · Public domain

This passage's call to offer hospitality without grumbling and to use one's gifts to serve others suggests that hospitality roles are a form of stewardship, not simply logistics.

Draft language for review: if serving as a greeter, usher, or parking volunteer is treated as stewarding a gift for others' benefit, then writing clear standards is a way of honoring that gift rather than reducing it to a checklist.

Understand the concept

Your work in this lesson focuses on this outcome: Establish observable service standards for every hospitality role.

Consistent hospitality is built through clarity, not charisma; written standards and simple checklists turn good intentions into a dependable guest experience.

Why it matters for your church

Inconsistent hospitality, even when well-intentioned, communicates to guests that their experience depends on luck rather than care.

Written standards make it possible to train new volunteers quickly and confidently instead of relying on informal shadowing.

Treating accessibility as its own standard, rather than an afterthought, signals to guests with access needs that they were specifically planned for.

Examine the evidence

Use Guest Journey Map from Lesson 1, and Any existing informal volunteer instructions or handouts to compare your church's present practice with its stated intentions. Look for documented patterns, missing information, and differences between what people assume and what the evidence supports.

Your completed work should be supported by All eight roles have an observable standard and a checklist of three to five items, and Each role has a named owner or a documented plan to recruit one. Record uncertainty honestly so your team knows what still needs to be verified.

Prepare for the shared exercise

Write an observable service standard and a companion checklist for every hospitality role in the guest journey. The Hospitality Role Standards Workshop produces the Hospitality Role Standards and Checklists, which contributes to the module's principal deliverable.

Before working with your team, consider this reflection: Think about a hospitality role you have served in or watched closely. What would you have wanted written down before your first Sunday serving in it?

Key terms

Service standard
A written, observable description of what excellent performance looks like in a specific hospitality role.
Checklist
A short list of checkable actions a volunteer uses before or during their shift to confirm readiness and consistency with the standard.
Accessibility role
A hospitality function specifically responsible for identifying and meeting the needs of guests with mobility, vision, hearing, or other access needs.

What this means for a church

  • • Inconsistent hospitality, even when well-intentioned, communicates to guests that their experience depends on luck rather than care.
  • • Written standards make it possible to train new volunteers quickly and confidently instead of relying on informal shadowing.
  • • Treating accessibility as its own standard, rather than an afterthought, signals to guests with access needs that they were specifically planned for.

Common failure patterns

  • • Writing standards so vague they cannot be coached or checked, such as 'be welcoming.'
  • • Leaving one or more of the eight roles without any written standard at all.
  • • Creating checklists once and never updating or reviewing them with the volunteers who use them.

Ministry case

The Greeter Who Was Never Told

A volunteer named Marcus had served as a greeter for over a year without ever receiving written guidance on what was expected of him. He was friendly and well-liked, but he did not know that guests were supposed to be walked, not just pointed, to the children's check-in area, because no one had told him that was part of the role.

One Sunday, a young family with an anxious child stood confused near the entrance because Marcus had simply pointed down a hallway. The family nearly left before another volunteer noticed and personally walked them to check-in.

When leadership later wrote a specific standard requiring greeters to personally walk guests with children to check-in, Marcus said he wished someone had told him sooner. This case shows that most inconsistency in hospitality is not a lack of care but a lack of clarity.

Lesson takeaway

Consistent hospitality is built through clarity, not charisma; written standards and simple checklists turn good intentions into a dependable guest experience.

Discuss

Guided discussion for the leadership table.

Having sharpened one role together as a group, move into the exercise by dividing the remaining roles among team leads present so each can contribute their firsthand knowledge to the standards being written.

  1. Which hospitality role currently has the least clear expectations?
  2. Where have we relied on a volunteer's personality rather than a written standard?
  3. What would change if every volunteer used a checklist before their shift?
  4. How would we know, without asking, whether the accessibility standard is being met each week?

Practice

Applied exercise — produces the Hospitality Role Standards and Checklists.

Hospitality Role Standards Workshop

Write an observable service standard and a companion checklist for every hospitality role in the guest journey.

Estimated time: 35 minutes

Participants: Full lesson group, divided by role expertise

Artifact produced: Hospitality Role Standards and Checklists

Required inputs

  • • Guest Journey Map from Lesson 1
  • • List of current hospitality roles

Instructions

  1. List all eight hospitality roles to be covered in this session.
  2. For each role, write one paragraph describing the observable standard of excellent service.
  3. Convert that standard into three to five checkable checklist items.
  4. Identify the current team lead or owner responsible for training that role.
  5. Note any gap where no one currently owns training for that role.
  6. Review each role's standard aloud as a group to confirm it is observable, not vague.
  7. Decide which two roles will be the first to receive training using the new standards.
Complete it online

Hospitality Role Standards and Checklists

  • Date completed: ______________________
  • Roles prioritized for first training: ______________________
RoleService standardChecklist itemsTeam lead/owner
    
    
    
    
    
    
    
    

Worked example

A fully completed sample using a fictional church. This is illustrative teaching material, not any church's actual data.

Northgate Community Church (illustrative example — not actual church data)

Continuing the fictional Northgate Community Church example, this worked sample shows how the hospitality workshop produced standards for its eight core roles.

RoleService standardChecklist itemsTeam lead/owner
ParkingVolunteer directs each car with a hand signal within ten seconds of arrival and points clearly to visitor parkingWear vest; confirm visitor signs visible; greet driver with a waveFacilities lead
EntrancesVolunteer opens the door and offers a spoken welcome to every person, not just familiar facesStand within arm's reach of door; make eye contact; say welcome phraseGreeter team lead
GreetersGreeter identifies unfamiliar faces and personally walks them, not just points, to seating or check-inScan for new faces; introduce self by name; walk guest to destinationGreeter team lead
UshersUsher proactively offers seating help to anyone standing alone for more than a few secondsWatch entrances during first ten minutes; offer seating; hand bulletinUsher team lead
InformationVolunteer answers common guest questions and offers a connection card to every first-time guestTable stocked with cards and pens; ask if this is guest's first visitHospitality lead
Children's ministryVolunteer completes a secure check-in and personally introduces the child to their classroom leaderVerify check-in tag; confirm allergy notes; introduce to classroomChildren's ministry lead
SecurityVolunteer is visibly present at entrances and knows the emergency response plan without needing to askRadio checked; exits confirmed clear; review plan before serviceSecurity lead
AccessibilityVolunteer proactively offers accessible seating and assistance to any guest who may need itConfirm accessible spaces open; offer help at entrance; know assistive device locationsHospitality lead

How this leadership team reasoned

  • • Leadership realized that most inconsistency came from roles like parking and information having no assigned team lead responsible for training, not from volunteers lacking effort.
  • • They chose to prioritize greeters and children's ministry for first training because those roles most directly affect whether a family returns.
  • • They also recognized that the security standard needed to explicitly include knowledge of the emergency plan, not just a visible presence.

Decisions recorded

  • • Assign the hospitality lead as owner for both information and accessibility until dedicated team leads can be recruited.
  • • Train greeters and children's ministry volunteers first, within the next two weeks.
  • • Review all eight standards with the full volunteer teams at the next quarterly training.

Completed artifact extract — Hospitality Role Standards and Checklists

Hospitality Role Standards and Checklists: Northgate Community Church. Eight roles standardized with observable behaviors and three-to-five-item checklists. Two roles, information and accessibility, currently share a temporary owner pending recruitment of dedicated team leads.

Illustrative exercise score: 17 of 20. All eight roles have specific, observable standards and usable checklists grounded in the guest journey findings, though two roles still lack a permanent owner.

Score

Transparent 20-point exercise rubric: four criteria rated 0 to 5 with observable anchors.

Criterion0 — not evident3 — acceptable5 — exemplarySample
Completeness (0–5)Standards exist for only one or two roles.Standards exist for most roles but a few, such as accessibility or security, are missing.All eight hospitality roles have a written standard and checklist.5
Use of evidence (0–5)Standards are generic and not connected to the guest journey findings.Some standards reference journey findings, others are written from habit.Every standard directly addresses a friction point or need identified in the guest journey.4
Alignment to the module purpose (0–5)Standards do not address hospitality, accessibility, or consistency.Standards address hospitality broadly but treat accessibility as an afterthought.Standards directly build a hospitable, excellent, accessible, and consistent experience across every role.5
Actionability and ownership (0–5)No team lead or owner is identified for any role.Most roles have an owner but a few remain unassigned.Every role has a named owner responsible for training and reinforcing the standard.3
Worked sample total17 / 20
  • Completeness: All eight roles were completed with standards and checklists.
  • Use of evidence: Most standards clearly trace back to guest journey friction points, with a couple written from general best practice.
  • Alignment to the module purpose: Accessibility and safety were given dedicated, specific standards rather than being folded into other roles.
  • Actionability and ownership: Two roles share a temporary owner rather than having a dedicated lead, which the team flagged as a gap to close.

Lesson-exercise scores (20 points each) demonstrate learning and artifact quality. They do not automatically overwrite the official Nine M module assessment, which remains a separate 100-point rating of five module dimensions.

Submit evidence

What must be submitted for this lesson to count as complete.

Submit

  • • Completed Hospitality Role Standards and Checklists worksheet

Attach this evidence

  • All eight roles have an observable standard and a checklist of three to five items
  • Each role has a named owner or a documented plan to recruit one

File upload is not implemented in this prototype. Ticking a box records that the church can produce the document; it does not store a file.

Contribute to official outcome

How this lesson builds the Sunday Experience Improvement Plan.

Artifact produced: Hospitality Role Standards and Checklists

These standards become the hospitality section of the Sunday Experience Improvement Plan and the basis for the team training plan built later in the module.

Open the module deliverable assembly

Participant reflection and notes

Think about a hospitality role you have served in or watched closely. What would you have wanted written down before your first Sunday serving in it?